Enabling and Verifying GA4 Analytics Tracking

In Synapse,

1. Opt-in to analytics tracking
   Navigate to: Account Settings → Privacy Preferences → Analytics Cookie

2. Verify that tracking is properly set up
   Open your browser’s Developer Tools (ref. table below), and in the Console tab, enter:

   window.dataLayer

The console will show something like:

Open

In GA4 Analytics,

1. Go to https://analytics.google.com.
   After clicking the link, you should see the account name. If not, contact Jay to have your account added.

2. In Synapse staging, perform a search using a test query term, for example:

1. Navigate to: Reports → Realtime overview

   1. Realtime overview is recommended for this sanity check purpose, since many of engagement views and reports can take 24–48 hours to process data.

2. Find the section: Event count by Event name

3. You should see some of the following events:

   1. search_query_submitted

   2. search_result_page_returned

   3. search_result_returned

   4. search_result_clicked

4. To inspect a specific event
   Click on search_query_submitted (for example), then navigate to query_term to confirm the test query from the earlier step appears correctly.
   
   

Open

Developer Tools: